paradis

inspired by haitian vodou, paradis takes its cues from the haitian goddess of the moon: mawu. the mesmerising mystique of a lunar eclipse is seen throughout the space, from subtle hints across the restaurant’s branding, to the custom-made lighting fixtures fitted throughout the space itself. it caters specifically to creatures of the night, taking visitors from dinner service through to cocktail hour, and onwards through the wicked hours of the early morning.

rich greens and earthy browns are at the base of the interiors, balanced with a striking gold finishes throughout. on the walls, visitors find a reflection of their own animalistic desires, with hand-painted murals intricately drawn directly to the restaurant walls — each so delicately drawn as if they were created by the priestess herself.

at the centre, the low-slung ceiling encompasses visitors in a warm embrace, while the brass, soft woods and rattan straw details create a sense of discovery that could – until now – only be found in the outdoors.

Interiors

zoobeetle

in the up and coming district of poho, a charming new château has set down roots. more than just a concept, château zoobeetle encapsulates the very essence of being french and carries it off with just the right touch of parisian insouciance.

we were given a split level store space of 1500 sq. ft. to dream up the effortless elegance of a modern apartment on the left bank, upstairs from a hip new brasserie. the architecture epitomises zoobeetle’s multi sensory brand experience; fixtures throughout the space accentuate the house founders’ hand­picked vintage decor. the effect is one of a contemporary atelier, with a facade inspired by the old world elegance of parisian couturiers.

the origin of zoobeetle is the quintessential parisian experience expressed through a line of culturally crafted leather goods, woven by the founders with strands of the house dna including travel, art and photography.

downstairs, the bar’s lighting and shingled tiles convey you to the rooftops of paris. racks behind the bar echo the atelier’s polished fixtures, harmonising with the gleaming brass countertop. sate your tastebuds with a delectable selection of cheeses and charcuterie, while indulging in a sip of sauvignon.

Interiors

hotshot

the energy is electric, propelling a youth culture revolution. hotshot, the new all-day diner in Repulse Bay, is inspired by the restless attitude and exploits of surfers and skaters. the brand identity and interior design are direct reflections of fearless low-rider graffiti lifestyle – melding plucky west coast grit and timeless cool.

the restaurant’s hangar interior is modeled around a lifeguard station, with iconic surfboards – each a one-of-a-kind masterpiece – adorning the walls (alongside vintage comics and classic beer crates). the materials used were chosen to reflect the era’s easy going aesthetic, incorporating sun-bleached wood, industrial corrugated steel surfaces, a big ass fan and bright neon signage. every last detail, from the custom airstream catering trailer to the comics on the menu, was custom-made and painstakingly crafted to transport customers back to a simpler, groovier time.
the restaurant mascot, Hotshot, epitomizes the spirit: tough, carefree and more than a little crazy.

Interiors

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the mills

 

find your thread in hong kong’s techstyle story.

when nan fung textile company first started weaving in the 1950s, cloth was the most important raw material. in today’s globalised fashion industry, the finished garment is one element in the complex, high-tech pursuit of making fashion. talent and creativity are the commodities in demand: talent for ideas, design and reaching consumers through brand and story. drawing on over half a century in the industry, the mills, a groundbreaking project from the nan fung group, recognises that today talent is the raw material that matters. it must be nurtured and developed in the same way that cotton must be woven into fine cloth. to that end, the mills, in the same building it has worked in for the past 50 years, provides aspiring designers, entrepreneurs, and fashion technologists with the tools, the know-how and the space to make a truly modern, global fashion business, through collaborations with other institutions, exhibitions, mentorship programs with skilled artisans and a cutting-edge fabrication lab. 

these are the mills of the 21st century.

Identity

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trudon

founded in 1643, Maison Trudon is the oldest candle manufactory in the world.

substance was tasked to create trudon’s global digital platform. this new website showcases the Maison Trudon retrospective, its legendary “savoir-faire” and allows users to order its products online. our challenge was to subtly express the fantastic heritage whilst delivering a modern user’s experience approach.

view the site

Digital


a boy named sue

a boy named sue – a multi-brand ecommerce store, offering a collection of socially and eco conscious for one’s sartorial desires. a boy named sue was inspired by a classic johnny cash song who’s father named him sue and faced ridicule his whole life. sue learns his name is to make him tough and strong-willed reflecting the brand’s promise of strong quality aesthetics and personality.

the identity was designed on a system by which it could be effortlessly redefined to create a series of new shapes. much like there is no one singular solution to eco-fashion, the form needed to be dynamic and transitional. the packaging and stationary also follow the system of the visual identity, with bold folds and bright patterns lining the seams, the visuals embrace a refined eclecticism. the website was the final piece of the puzzle, an interactive space that came together as a curated, easy to navigate and intuitive experience.

Identity

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Digital

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la vache!

paying homage to the classic parisian steak & frites la vache! brings forth the parisian bistro culinary staple to hong kong’s restaurant scene.

we were inspired by the french cartoonist jean-jacques sempé’s humorous style and created a playground for him to express his witty la vache! moments: tables, walls, coasters, wine labels, toilet paper…

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Identity

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Digital

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cartier

for their 2012 winter jewelry collection cartier came with the challenge to write and create a “catalogue film” based on already existing footage of a baby panther. the film/campaign also had to be activated in social media.
in order to be able to create the story we used cgi to “glue” together the real footage.
we then took each and every frame of the movie and created special hand made, numbered and stamped cartier winter tale cards. we released a number of these winter tale cards for each of the days remaining to christmas and invited people to look for them on the site. if you found one you could claim it on the site and have it sent to you.

Advertising

 

Digital

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Direct mailing

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chom chom

vietnamese street culture was the driving force for chom chom, a vietnamese restaurant nestled in hong kong’s soho district. we zeroed in on the most prevalent objects in hanoi’s street life – metal spoons, plastic stools and the flag – and turned them into recognisable symbols.

stencilled advertisements hastily painted on concrete walls became inspiration for chom chom’s typography. the layered and soft, absorbable feel of watercolour across all the visuals reflect the way the food drinks up the sauces it is dipped in, as well as how the cuisine is chopped up then layered back together.

guests at chom chom embed themselves with what is quintessentially vietnamese, transformed into stunning icons of the country’s true self.

view the site

Identity

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Digital

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jasmin noir

jasmin noir is a bespoke jewel brand made-to-order for none other than the affluent. each jewel is one of a kind, rare and distinct in its delicate shapes and motifs. the identity, digital presence and its collaterals have idiosyncratic patterns, representing the individuality of each stone.

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Digital

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